5 Killer Mistakes – Part 3

Business Growth Specialist & Marketing Strategist - Profit Improvers

My past 2 articles covered the first four of the killer mistakes you can make that will not only make you lose your customer, client or patient, but possibly your entire company. Today we’re going to talk about the fifth killer mistake: Up Cash Creek Without a Paddle. Even when business is good there’s still…

5 Killer Mistakes – Part 2

Business Growth Specialist & Marketing Strategist - Profit Improvers

In a recent article we covered the first two of the 5 biggest mistakes you can make in dealing with clients. Today we’ll cover the third and fourth ones: 3. Taking on More Than You Can Handle. When you take on too much, your business can’t keep up and therefore you can easily lose control…

The Perfect Bait

Business Growth Specialist & Marketing Strategist - Profit Improvers

In the last post we talked about how to learn about your big fish and prepare for the first contact you’ll make with them. This first contact is essential to your success. You need to instill confidence in them. They need to know you can fulfill exactly what you are offering on time, at a…

Untangle the Red Tape

Business Growth Specialist & Marketing Strategist - Profit Improvers

Our last post was about bringing the big-company mindset into your business and your team. This will help you overcome the mental obstacles that will keep you from being successful. Now, that you’ve learned how to overcome that, we’re going to talk about who your fish is. It’s important to know about the fish you are…

Be One with the Fish

Business Growth Specialist & Marketing Strategist - Profit Improvers

This is Part 2 of our series on catching big clients, or “fish”, that will sustain your business over the long run. Today we’re going to take that a step further by talking about how to understand and think like a big fish company and how that can help you plan your approach and find…